Branding | Social Media | Graphic Design | Digital Marketing | Copywriting | Direct Mail | Media Buying & Industry Relations | Events
Personal Branding Pro Package
Organic Social Media
At Charlotte Lane Media, we understand the importance of personal branding… you need to make yourself stand out from the crowd. Elevate your individual online presence with our PERSONAL BRANDING PRO Package, specifically designed for professionals looking to establish themselves as thought leaders online. Our goal is to help you curate a compelling personal brand, making you stand out in your industry and attract meaningful connections.
This Package Includes:
1. Personal Branding Consulting:
We’ll kick off the process with a personalized consultation to understand your professional goals, target audience, and unique value proposition, and continue this conversation during our time working together. This will serve as the foundation for crafting and carrying out a personal branding strategy tailored to your aspirations.
2. Social Media Profile Audit & Optimization:
We will conduct a thorough audit of your LinkedIn profile, analyzing content, visuals, and overall presentation. We’ll then optimize your profile, ensuring it aligns with your personal brand and industry standards. This includes keyword optimization for enhanced visibility.
Too busy closing deals to check your inbox for important messages from potential clients or invitations? We will personally monitor your inbox and notification activity.
3. Two (2) Posts Per Week with Unique Copy and Graphics:
We will craft two personalized LinkedIn posts per week. These posts will feature unique copy, compelling visuals, and industry-relevant hashtags. By consistently sharing valuable insights and showcasing your expertise, you’ll capture the attention of your LinkedIn audience.
If you require more frequent posting, upgraded posting plans are available.
4. Thought Leadership Content Calendar:
Receive a monthly content calendar outlining strategic posts to position you as a thought leader. This includes topics, key messages, and suggested formats to maximize engagement. We’ll also integrate relevant industry trends and news to keep your content timely and impactful.
5. Cross-Platform Integration:
Extend your personal brand beyond LinkedIn by strategically sharing content across other relevant platforms. We’ll guide you on repurposing and sharing select posts on other social media networks important to your industry, broadening your digital footprint.
6. Monthly Performance Analytics:
Track the impact of your personal branding efforts with monthly performance analytics. Gain insights into post engagement, profile views, and follower growth. We’ll use this data to refine our strategy and ensure continuous improvement.